5 things you should avoid when marketing your jewelry business online If you’re aiming to create a smart marketing strategy for your jewelry business, knowing what not to do is […]
Creating an Instagram Hashtag Strategy for Your Jewelry Business
A few weeks ago I met with a friend of mine to discuss some important marketing tips she could begin using for her small businesses. One of the things she […]
Email Design Tips to Elevate Your Messages Above Your Competitors
Email remains the best way to communicate with your customers. This being said, it’s estimated that email users will top 3 billion by 2020. So how do you capture your […]
Helpful Tips for Writing Successful Calls-to-Action
Make your audience take the action you want by inciting them to act One of the secrets of an effective marketer is that they are only as good as their […]
Three Favorite Vendors for Jewelry Making
Vendors for jewelry making are invaluable. Every designer has a list of go-to suppliers when they need materials for making jewelry. After designing jewelry for a few years, here are three […]
What Colors Mean in Marketing: A Guide for Jewelry Designers
When you make the choice to use red as a background color in a Facebook image, how will your audience perceive the ad? Will they see danger or passion? What […]
Online Design Tools Perfect for Jewelry Marketers
As a jewelry designer, I know first hand that it can be tough to find the right design tools for marketing my jewelry business. This is especially the case when […]
5 Twitter Tips for your Jewelry Business
Twitter is one of those polarizing social media platforms: either you love it or you hate it. This platform has also taken a lot of heat in the last few […]
Tips to Make Instagram for your Jewelry Business the Best It Can Be
Instagram is a social media platform that focuses on visual content. For this reason, I think that this platform is ideal for jewelry artists who want to showcase the designs […]
Four of the Best Email Marketing Services for Jewelry Business Owners
So you’ve decided to create an email marketing strategy for your jewelry business recently? Excellent. The next step is to decide which of the different email platforms makes sense for […]