Whether we like it or not, as jewelry business owners it’s time to start planning for the holiday season. While the top two priorities may be making sure our inventory […]
Image Tips for Promotions: How to Create Effective Imagery
Whenever you create a unique promotion for your business, an old marketing trick to maximize reach is to have supporting imagery for your promotions. Whether it’s an email banner image […]
Summer eCommerce Holiday Planning Tips to Stay Ahead of the Season
Christmas in July isn’t just a fun promotion strategy. July is also a great month to kickstart your eCommerce holiday planning for the upcoming season. While there are many months […]
Pinterest Tips and Tricks for Growing your Page Presence
Pinterest is the most visual of social media outlets. This makes it perfect for jewelry business owners. Images, specifically image searches, are on the rise. It’s also a great place […]
COVID Holiday Season Tips for Small Businesses
This holiday season is undoubtedly going to look very different from the holidays of the past. With the health considerations in place, vendors won’t find many successful holiday markets. Since […]
Jewelry Business: Printing Options Worth Bookmarking
Recently, I started hunting for a way to customize jewelry hanging cards for my business. As I look to expand into stores, I know that customized jewelry hangers is a […]
Discounted Jewelry Designs – Older Designs Looking for a Home
I’ve been crafting jewelry for over 10 years. In that span of time, I’ve crafted hundreds of different designs. Some have been really popular. Others, frankly haven’t. In turn, my […]
2020 New Year Jewelry Business Resolutions
For the last few years, I’ve chosen the same topic for the last blog of the year: one that looks back to my 2019 new year jewelry business resolutions and […]
Year in Review: Looking Back at 2019
The end of the year is time to reflect on the past year. For me, I’m not only been thinking about 2019, but really the past decade as a whole. […]
Holiday Marketing Tips I’ve Implemented with Success
Every year I write different posts dedicated to different holiday marketing tips. The goal is to give small jewelry business owners (and all small business owners) ideas for how they […]