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Improving your Email Click-Through Rates with Testing

While many may complain about it, email is still one of the most important marketing channels for your jewelry business. It’s a way to speak directly to your audience and […]

Posted on December 10, 2018November 3, 2018 by Ashley Lauwereins
Tagged jewelry business, jewelry business tips, jewelry making blog, jewelry website, marketing for jewelry businesses, marketing trends, marketing your jewelryLeave a comment

Holiday Marketing Organization Tips to Save Your Sanity

Most would agree that the holiday season kicks off in early November. For any jewelry business owner, it means this time of year is particularly stressful; you need to manage […]

Posted on November 5, 2018November 3, 2018 by Ashley Lauwereins
Tagged jewelry business, jewelry business tips, jewelry making blog, jewelry website, marketing for jewelry businesses, marketing tipsLeave a comment

Three Royalty Free Photo Sites for Jewelry Websites

Even if you know how to take jewelry photos, sometimes you need other imagery for your website. Searching for the right photo to use with your online content can be […]

Posted on October 1, 2018September 6, 2018 by Ashley Lauwereins
Tagged jewelry business, jewelry business tips, jewelry making blog, jewelry websiteLeave a comment

Different Soldering Surfaces for Successful Metlamsthing

Soldering is a difficult enough process to master without worrying about how the different soldering surfaces you use may affect the end result. But the fact remains that if you’ve […]

Posted on September 24, 2018September 6, 2018 by Ashley Lauwereins
Tagged jewelry making, jewelry making blog, jewelry making tips, jewelry websiteLeave a comment

Helpful Tips for Writing Successful Calls-to-Action

Make your audience take the action you want by inciting them to act One of the secrets of an effective marketer is that they are only as good as their […]

Posted on August 6, 2018July 7, 2018 by Ashley Lauwereins
Tagged designing a jewelry website, jewelry business, jewelry business tips, jewelry making blog, jewelry website, marketing for jewelry businesses, marketing tips, marketing your jewelryLeave a comment

Three Favorite Vendors for Jewelry Making

Vendors for jewelry making are invaluable. Every designer has a list of go-to suppliers when they need materials for making jewelry. After designing jewelry for a few years, here are three […]

Posted on July 30, 2018July 2, 2018 by Ashley Lauwereins
Tagged custom jewelry designs, jewelry business, jewelry designer, jewelry making, jewelry making blog, jewelry website, marketing for jewelry businessesLeave a comment

How to Protect Your Hands When Making Jewelry

Jewelry making is a dangerous hobby and in many cases, our hands get the worst treatment, often getting cuts and knicks from our carelessness. Knowing how to protect your hands […]

Posted on June 11, 2018June 2, 2018 by Ashley Lauwereins
Tagged jewelry business, jewelry making, jewelry making blog, jewelry websiteLeave a comment

What Colors Mean in Marketing: A Guide for Jewelry Designers

When you make the choice to use red as a background color in a Facebook image, how will your audience perceive the ad? Will they see danger or passion? What […]

Posted on May 28, 2018May 13, 2018 by Ashley Lauwereins
Tagged jewelry business, jewelry business tips, jewelry making blog, jewelry website, marketing for jewelry businesses, marketing tips, marketing your jewelryLeave a comment

Online Design Tools Perfect for Jewelry Marketers

As a jewelry designer, I know first hand that it can be tough to find the right design tools for marketing my jewelry business. This is especially the case when […]

Posted on May 7, 2018April 24, 2018 by Ashley Lauwereins
Tagged designing a jewelry website, jewelry business tips, jewelry making blog, jewelry website, marketing for jewelry businesses, marketing tips, marketing your jewelryLeave a comment

5 Twitter Tips for your Jewelry Business

Twitter is one of those polarizing social media platforms: either you love it or you hate it. This platform has also taken a lot of heat in the last few […]

Posted on April 30, 2018April 7, 2018 by Ashley Lauwereins
Tagged jewelry business, jewelry business tips, jewelry making blog, jewelry website, marketing for jewelry businesses, marketing your jewelryLeave a comment

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